Wilhelm Reuss is the world market leader
in the field of private label sweet spreads
and strong in the categories of semi-finished
products, sauces, syrups, cocoa, and many others.
© shutterstock.com / kobeza
We are your flexible and powerful partner of quality
World brands and retail chains appreciate our unique creativity, production competence, and quality in hazelnut, chocolate, and milk creams, particularly as we are the world market leader in the private label segment. Other major business fields comprise ice cream and dessert sauces, cookie creams, toppings, baking cocoa, soluble beverage powder with cocoa, syrups, and semi-finished products such as fillings, chocolate masses, and glazes. Which markets would you like to inspire with enjoyable innovations? Get in touch with us to talk about your challenge.
Private label, industry and own brands
Do you sell your own branded or trademarked products? Take a look at what we offer in our Private Label Retail field. Do you produce confectionery, chocolate products, or bakery products, or are you active in the food service? You will find more details of how we can help your business in the Industrial Business section. In addition, we manufacture products for our own brands, such as cebe, Penotti, and Winsenia.
Cocoa is a precious commodity that passes through many hands and travels over several continents on its journey from the farm to the finished product. One topic is becoming increasingly important in this process: Sustainability in all its dimensions – the welfare of cocoa farmers and their families, the preservation of biodiversity, and the protection of forests and the climate.
© Krüger GmbH & Co. KG
€345 million turnover
Products available in over 90 countries
55 % export ratio
As the worldwide market leader for sweet spreads,
we know how to delight consumers and partners:
With genuine enjoyment, outstanding quality, creativity, and flexibility.
We pay attention to a careful selection of raw materials,
and we don’t just rely on certifications,
for example, in the case of flavor-defining ingredients like hazelnuts or cocoa –
and produce with passionate employees using state-of-the-art technology.
© shutterstock.com / Allyso
We are your competent partner for fillings, glazes,
and chocolate masses – for confectionery, chocolate products,
bakery products, and more.
Whether milk cream, praline filling, or chocolate coating: The assortment
from Wilhelm Reuss offers glazes and fillings for almost every purpose and product.
Finest creams, dark and light couvertures, yogurt fillings –
all semi-finished products are distinguished by top quality and excellent taste,
with them products become favorite products.
© shutterstock.com / Tonko4681
Nut, Nougat, Chocolate, Fruit. From premium to discount, matched precisely to the wishes of your consumers.
© shutterstock.com / GCapture
Product development & innovation
© Wilhelm Reuss
Raw materials, social commitment, environment
© shutterstock.com / elcatso
Sonnenallee 227 | 12057 Berlin | Germany
T +49 30 68909- 0 | F +49 30 68 909 355
Roydorfer Weg 1–7 | 21423 Winsen (Luhe) | Germany
T +49 4171 709-0 | F +49 4171 709-135
Leemstraat 13 | 4705 RT Roosendaal | Netherlands
T +31 165 590700